Our Philosophy

“Anyone can enhance their potential and become Strong in Body, Stoic in Mind”

We aim to give our clients direction and mute the "noise" of conflicting information in the fitness industry.
“If one does not know which port to sail, no wind is favourable" - Seneca
In this way, Stoicism can give you direction and clear your mind to focus on things that you can control and are important to you.
We don't care about the latest trends, we do what works. We work with you inside and outside of the gym.
We don't just train people so that they can "tone up" or "lose weight". Although these are valid and something we can help you achieve, we want to explore the motivation behind your goals.
We aim to empower our clients to have the courage to pursue things they never thought were possible.
This includes physical and mental strength. Training people can be easy; shaping better humans is a lifelong pursuit.
As a team, we use a systems-based approach. This ultimately leads to far better consistency and repeatability, translating into actionable feedback.
Our system works for us. We don’t pretend that it will work for everyone, and that helps us to stay true to our goals as coaches without trying to cater to the latest trends.

Courage to do things that might seem daunting, to put yourself out of your comfort zone and work hard to achieve your goals. Be unrelenting in the face of hardship.
“Sometimes even to live is an act of courage.” - Seneca
Wisdom to understand that we are in control of our future and how we react to our situations. Our external circumstances are not what defines our character. Our character is defined by how we react to them. Be indifferent to the things that make no difference.
“We cannot choose our external circumstance, but we can choose how to react to them” - Epictetus
Justice to conduct ourselves with kindness and morality. Avoid focusing on the things you lack. Instead, be happy with your blessings. Always try to do the right thing. Be kind even if it’s not reciprocated.
“And you can also commit injustice by doing nothing” - Marcus Aurelius
Temperance to understand self-discipline and moderation. Impressive results or enormous changes are possible without herculean effort or magic formulas.
Small adjustments, good systems, the right processes—that’s what it takes. Do the right thing, in the right amount, in the right way.
“Waste no more time arguing what a good man should be. Be One.” - Marcus Aurelius

Camps

Our athletes eagerly anticipate the highlight of their year - our annual training camps. These camps offer a unique opportunity to train like a professional athlete for an entire week, complete with flights, meals, and expert coaching.

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Workshops

Our workshops are designed to provide you with expert guidance on proper lifting techniques and our stoic strength system. Whether you're a seasoned weightlifter or brand new to the sport, our workshops offer something for everyone.

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Seminars

Develop as an athlete, coach, or both with courses instructed by George, Oskar and Connor. Improve your ability to perform, teach and coach the snatch, clean and jerk and related training exercises, and learn better program design, mobility training and more.

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